Introduction to the SEO Podcast by #SEOSLY & Weekly SEO News
Introduction to the SEO Podcast by #SEOSLY & weekly SEO news
Welcome to the first episode of the SEO podcast by #SEOSLY.
English Google SEO office hours from October 2022
This is an audio-only recording of the experimental Google SEO office-hours from October 2022. The answers are compiled by the Google Search Relations team.
By Google Search Central. LISTEN.
Search Central docs and SEO (Search Off the Record)
Find out if Google Search Central implements its SEO best practices and guidelines on its own website and documentation! Hosts John and Lizzi discuss SEO tools, sitemaps, hreflang links, robots.txt, click-through rates, and more
By Search Off the Record. LISTEN.
The State Of SEO: Survey Data To Plan Your Next Year In SEO
Inform your SEO strategy for 2023 with data, insights, and findings from the SEO community. More than 3,600 SEO pros responded.
By Ben Steele (SEJ). LEARN MORE.
Google October 2022 Spam Update Complete
On October 19, 2022 Google released the October 2022 spam update. This update was global and affected all languages. The rollout was complete as of October 21, 2022.
By Google Search Central. LEARN MORE.
SEO Audits with Olga Zarzeczna (Search with Candour)
I was a guest on the Search with Candour SEO podcast where Jack Chambers-Ward and I talked about – you guessed it – SEO audits.
Check this episode and subscribe to the Search with Candour SEO podcast.
Top SEO Mistakes from Olga Zarzeczna (Edge of the Web)
I was pleased to be the guest on the Edge of the Web SEO podcast again. This time Erin and I spoke about SEO mistakes I come across in SEO audits.
Don’t miss that episode and subscribe to the Edge of the Web SEO podcast.
Old Google Page Speed Algorithms Are No Longer Used
Google's John Mueller confirmed this morning that Google no longer uses the old Google page speed algorithms from 2010 or 2018. Instead, he said, Google only uses the page experience update, looking at the core web vital metrics.
Reported by Barry Schwartz. LEARN MORE.
Google Analytics 4 gets new features & reporting
Google announced (in this post) new features and reporting for Google Analytics 4 including behavioral modeling in real-time reporting, custom channel reporting for data-driven attribution, and integration with Campaign Manager 360.
Reported by Barry Schwartz. LEARN MORE.
New Google Business Profile Web Search Menu Now Rolling Out
Google is giving business owners the ability to quickly edit their business profile directly in web search through these new action buttons (previously it required many more clicks).
Reported by no one other than Barry Schwartz. LEARN MORE.
Google is removing a lot of reviews from Google Business Profiles
Joy Hawkins is reporting and a lot of people are confirming that Google has been doing waves of review takedowns.
Reported by Joy Hawkins. LEARN MORE.
#1:Just because something is human-written doesn't make it helpful & good content.
In case you need a friendly reminder from John Mueller about helpful content, here it is. "Just because something is human-written doesn't make it helpful & good content. I'd really focus on making things awesome, unique, compelling, that people recommend to friends - not just something that's technically ok."
#2: Google: You'd Be Lucky To End Up In The Same Place After Changing URLs
John Mueller said when it comes to changing URLs, "if you're lucky, it'll end up in the same place." Meaning, if you do everything right and Google does everything right, which is rare to have both align, then you'd be lucky to have the new URL rank in the same position as the old URL in Google Search.
Zero-Clicks Study
The topic has had plenty of coverage and attention, but often without a great deal of context, so that’s why we’ve carried out a new zero-clicks study with a more refined sample size from our own data sources.
13 essential SEO skills you need to succeed
Critical thinking. Problem-solving. Persistence. These are just three critical SEO skills. Discover 10 more here.
By Danny Goodwin (Search Engine Land)
Crawl efficacy: How to level up crawl optimization
Crawl budget is a vanity metric. Your goal should be to guide Googlebot in crawling important URLs fast once they are published or updated.
By Jes Scholz (Search Engine Land)
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